WWE's British stars have been speaking to youngsters about the impact of bullying on their lives and how to rise above it.
NXT UK talents Trent Seven, Xia Brookside, Ashton Smith and Nina Samuels, took time out between matches in Coventry to talk about bullying and throw themselves into a dodgeball tournament.
The masters of the squared circle were in town recording bouts for BT Sport and The Paramount Channel, but they also made a welcome stop at Coventry Boys and Girls Club, in the heart of the city.
"Who has ever been the victim of bullying?" they asked a group of more than 60 people.
With every hand now raised aloft, including parents and carers, Xia Brookside noted that although that result might seem shocking, the truth is that everyone has either been affected by bullying, or knows someone else that has.
"Even pro wrestlers get bullied" reassured Xia, who is the daughter of British grappling legend Robbie Brookside, and, at just 21 years of age, is thrilling crowds all around the world.
The larger than life athletes of WWE performed before thousands of fans at the Skydome arena and hosted a fun event for the group before bell time on Saturday night.
I should declare a common interest at this point because as a former wrestler, turned pro wrestling reporter, I've travelled the world to cover WWE in action and was excited to learn the leader in sports entertainment would be body-slamming their way to an arena close to a local charity that I work with very closely.
As someone who sees the great work that Coventry Boys and Girls Club does each and every day, I could not miss the opportunity to invite my superhero friends to meet our very special members.
WWE often goes above and beyond in its community efforts, and this was no exception. All four NXT UK superstars were highly prepared to talk about their 'Call Out Bullying' initiative, created in partnership with the NSPCC.
And the gang later participated in a dodgeball tournament, teaming with the young people in attendance. It was an uplifting event that engaged children and there was much fun and laughter to be had, but there was also an important message built in with the ultimate aim of putting bullying into submission.
"I'll get 100 nice tweets, but that negative comment always sticks" shared Trent Seven, who grew up 30 miles down the road in Wolverhampton.
He advised his young audience that the best thing to do is not retaliate, but to instead consider that the bully, themselves, may be going through a tough time.
"Emotions really matter when someone is being bullied, and that's not just for the person on the receiving end but also for the person doing the bullying. They might have had a bad day," said Ashton Smith, another Midlander.
He added: "If we can find common ground, all these things help to mend bridges and hopefully one day put an end to bullying, because we would all prefer to have more friends than enemies."
With the growth of women's wrestling, stars like Nina Samuels, who grew up in London, have also had to deal with bullying.
"I've experienced bullying from being a child all the way up to becoming an adult. It can happen to anyone," she said.
"When I was younger, I had people making nasty comments because they thought I was too small. Then in my teenage years I was bullied for having a nose that was too spotty.
"Now as an adult, I get told that I am too big. WWE was like a release for me, because there are so many different characters, shapes and sizes… there is someone that everyone can relate to.
"For me, that was refreshing and instead of trying to conform to other people's opinions of me, I can just concentrate on being the best version of myself. How boring would the world be if everyone looked exactly the same?"
Following the event, guests were given 'Call Out Bullying' stickers and T-shirts and invited to see the NXT UK roster in action, with ringside tickets to boot.
"As a dad to two young lads, I was so grateful to WWE for taking time out of their busy day to talk about such an important issue and play sports with my two lads, Max and Louie," said parent Martin Watret, who is from Coventry.
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